What is the Future of Beauty?

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Thursday, September 24, 2009

MAC Opens 4 New Locations Across Middle East


M.A.C. Cosmetics, which already has 10 retail locations throughout the UAE, recently opened 4 new stores in Dubai and Al-Ain.  The 3 Dubai locations are the Dubai Mall, the Arabian Centre in Mirdiff and the Dubai Marina Mall. The fourth store opened at Al Bawadi Mall in Al Ain, which is the second location for M·A·C in the city.  "We have opened these new stores in response to rising consumer demand resulting from the developing economy of the country. The stores are conveniently located in flagship centers of key areas, reflecting the M·A·C philosophy of talking to all consumers or, more specifically, catering to all ages, all sexes and all races" said Laurent Cathala, Brand Manager M.A.C, Middle East & India.

In related news, Perfumes Y Diseno, a European cosmetics and perfumes distributor, has set up its regional office at Dubai Airport Freezone to tap the UAE and Gulf markets. PYD Middle East Distribution, which is launching with an initial investment of $2.9m, represents three high end perfume brands: J. Del Pozo, Roberto Verino, and Tous.  The company plans to establish relationships with retail chains in the UAE and across the Gulf.

Louis Vuitton, the French fashion brand, announced it is in the final stages of an expansion into Lebanon.  "The next market where there are opportunities is clearly Lebanon, which has been resilient to the crisis and has already shown to be a strong market for luxury," Damien Vernet, the company's general manager for Middle East and India operations, told Reuters.  He added that Louis Vuitton is also looking to expand into Egypt, Jordan and Syria.

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