What is the Future of Beauty?

A look at the business side of beauty...emerging trends, rising stars, and how to be right in the middle of it all!

Thursday, June 25, 2009

Green Buyer's Guide to Cosmetic Standards and Ingredients

In order to help clear up some of the confusion that plagues the organic/natural cosmetics industry, IntertechPira, a provider of events and training programs on a variety of industry issues, is organizing a one-day seminar in NYC on September 14th at the Doubletree Guest Suites Hotel in Times Square.

As consumers grow more concerned over their carbon footprints and what they are putting into their bodies, companies are trying to respond with an arsenal of new products, some certified, some not. Consumers need to be aware of the concept of greenwashing, or using unsubstantiated or false claims to market products as "green."

The purpose of the conference is to help consumers to better identify authentic organic/natural products and to recognize why some cosmetics ingredients are harmful.

For more information, visit www.greenbeautybuyersguide.com

Green Beauty Buyers Guide to Cosmetic Standards and Ingredients
Monday, September 14, 2009 8:00 am to 4:00 pm
Double Tree Guest Suites, Times Square
New York, NY 10036

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